Mercedes Benz

A multi-phase campaign highlighting Mercedes-Benz digital services

A multi-phase campaign highlighting Mercedes-Benz digital services

SERVICES

Creative Direction

Audiovisual Production

Content Strategy for Social Media

Client

Mercedes Benz

Location

Spain

Credits

Spheric & Mercedez Benz

Info

Mercedes-Benz offers a range of Digital Services through the Mercedes me app, many of which are free and pre-installed in vehicles but often unknown to users. To raise awareness and encourage engagement, Spheric TV developed the #UnlockYourPotential campaign, creatively linking the potential of the human brain to the power of a Mercedes-Benz car.